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PR Manager (Personal Brand Manager for CEO)

4 Jun 2025

Poland

Bitmedia Playground

About Bitmedia Labs:
Bitmedia Labs - an international product IT company, has been in the industry since 2014, effectively functioning on a worldwide scale with a crew of 100+ ambitious and highly skilled professionals, creating successful projects in domains such as online advertising systems for the crypto space, blockchain games and NFT products.

We are seeking an experienced personal PR and brand manager to work exclusively with our CEO, amplifying his public profile across different media, X (formerly Twitter), LinkedIn, and any other social channels that serve his personal-brand goals. The ideal candidate already has a proven record of shaping and scaling executive reputations and can both strategise and execute in a hands-on manner.

Key Responsibilities:

• Design, refine, and run a holistic personal-brand strategy that positions the CEO as a leading voice in gaming and Web3;

• Identify and secure keynote slots, podcast appearances, guest columns, and panel discussions that strengthen his authority;

• Craft engaging, on-brand daily/weekly content calendars (X & LinkedIn);

• Grow follower communities organically, leveraging data-driven insights and best practices for each platform (X & LinkedIn first);

• Proactively build and maintain strong relationships with journalists, editors, and key media outlets;

• Secure regular media coverage, interviews, and op-eds aligned with the CEO’s positioning and broader business objectives;

• Produce polished press releases, op-eds, ghost-written articles, threads, speeches, Q&As, and newsletter copy in the CEO’s voice (English & Ukrainian);

• Lead narrative-driven campaigns that highlight the CEO’s vision and tie into key company milestones;

• Work closely with the CMO and marketing department to ensure all personal-brand initiatives are fully aligned with the company’s product roadmap, business strategy, and broader communications efforts;

• Manage messaging, briefing materials, and media interactions around major industry events and CEO appearances.

Requirements:

• 3+ years’ dedicated experience in personal PR or executive communications, preferably supporting founders or C-suite leaders;
• Demonstrable success in building public profiles on X/Twitter and LinkedIn; cross-platform expertise (YouTube, podcasts, Discord, etc.) is a plus;
• Solid background in gaming, blockchain, AI, or broader tech ecosystems would be a big plus;
• Robust global media/journalists network, ideally within gaming/Web3;
• Native-level writing and editing skills in English;
• Highly proactive, well-organised, and comfortable juggling multiple initiatives independently;
• Strategic thinker with meticulous attention to detail and a hands-on, “roll-up-your-sleeves” attitude.

Hiring process:
    • Intro call with a Recruiter - Interview with CMO and HRD -  Interview with CEO - Offer.

We offer:

  •  Flexible work environment - you can work remotely anywhere;

  •  The 8-hour working day with a flexible schedule;

  •  Competitive salary based on your experience;

  •  Regular performance review and annual salary review;

  •  100% paid sick leaves, vacation, and holidays;

  •  Professional development tools (reimbursement of educational courses or workshops, conferences around the world);

  •  Ambitious team with transparent communication and a friendly atmosphere, no micromanagement;

  •  Apple equipment;

  •  Memorable gifts for holidays.



Join our team

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