Head of Marketing (MENA)

About the role:

We are looking for a Senior Marketing Team Lead / Head of Marketing with strong knowledge of MENA markets and Arabic language proficiency. This role owns the full marketing direction - strategy, execution, team coordination, and performance - across multiple channels and products.

You will act as the central decision-maker for marketing, aligning brand, growth, paid acquisition, content, PR, and creators into one cohesive system.

Main responsibilities:

• Own and execute the full marketing strategy for MENA markets;




• Lead and coordinate the marketing team (SMM, UA, Media Buyer/KOL, PR, Design);




• Define brand positioning, messaging, and tone of voice for the region;




• Validate content, creatives, and messaging from cultural and linguistic perspectives;




• Align organic, paid, influencer, and PR efforts;




• Set KPIs, review performance, and optimise budgets and priorities;




• Work closely with founders / leadership on growth goals;




• Build scalable workflows and reporting;




• Report directly to CMO.
  
  

Requirements:

• 5+ years of marketing experience, including leadership roles;




• Strong hands-on experience with MENA markets;




• Experience in real estate, retail, marketplaces, or e-commerce;




• Arabic language proficiency (required);




• Strategic mindset with hands-on execution experience;




• Strong understanding of digital channels (social, paid, creators, PR);




• Strong analytical skills and experience in developing or executing/reading complex analytical dashboards;




• Ability to manage people, priorities, and performance.

Nice to have:

• Experience scaling brands across multiple MENA countries

• Intro call with a Recruiter - Technical Interview with the Hiring team - Final Interview with the CEO - Offer.
   

• Flexible work environment - you can work remotely;


• The 8-hour working day with a flexible schedule;


• Competitive salary based on your experience;


• Paid sick leaves, vacation, and holidays;


• Ambitious team with transparent communication and a friendly atmosphere, no micromanagement;


• Apple equipment.